Can I Use Super Mario on Etsy? (Trademark Guide 2026)

๐Ÿ”ด Critical Riskentertainment

Quick Answer

Using this brand name on Etsy carries extreme risk and will almost certainly result in a takedown notice or account suspension. You should remove any references to this brand immediately and use the safe alternatives listed below.

Answer these questions about your listing to see your Super Mario trademark risk level.

Does your listing title include Super Mario name?

Are you using Super Mario name in your tags?

Does your description mention Super Mario?

Do your photos show logos or trademarked imagery?

Are you using phrases like "inspired by" or "style of"?

Do you reference specific characters or products?

Is your product fan art or derivative work?

SAFE

Your listing appears to avoid major Super Mario trademark issues.

Trademark Owner

Nintendo Co., Ltd.

Enforcement Level

Aggressive

Files takedowns weekly, monitors actively

Search Volume

medium

Recent Enforcement Activity

This brand actively monitors Etsy and issues takedowns for unauthorized use.

About Super Mario's Trademark

Super Mario is Nintendo's flagship franchise. All character names, game elements, and related imagery are protected under Nintendo's aggressive IP policy.

Etsy-Specific Notes

Nintendo's Mario franchise is among the most enforced on Etsy. The red cap with 'M', star, mushroom, question block, and all character names are targeted. Nintendo sends mass cease and desist actions.

Common Violations That Get Listings Removed

These are real examples of what gets Etsy sellers in trouble with Super Mario:

  • โœ—Mario mushroom
  • โœ—Super Mario inspired
  • โœ—It's a Me Mario
  • โœ—Princess Peach themed
  • โœ—Bowser design

Safe Alternatives to Use Instead

Use these terms in your listings to avoid Super Mario trademark issues:

  • โœ“plumber hero game fan
  • โœ“mushroom kingdom inspired
  • โœ“pixel platformer

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