Can I Use Dungeons & Dragons on Etsy? (Trademark Guide 2026)
Quick Answer
This brand carries moderate trademark risk on Etsy. Enforcement is inconsistent but real — many sellers have received takedowns. Proceed with caution and consider using the safe alternatives listed below to minimize risk.
Answer these questions about your listing to see your Dungeons & Dragons trademark risk level.
Does your listing title include Dungeons & Dragons name?
Are you using Dungeons & Dragons name in your tags?
Does your description mention Dungeons & Dragons?
Do your photos show logos or trademarked imagery?
Are you using phrases like "inspired by" or "style of"?
Do you reference specific characters or products?
Is your product fan art or derivative work?
Your listing appears to avoid major Dungeons & Dragons trademark issues.
Trademark Owner
Hasbro / Wizards of the Coast
Enforcement Level
Moderate
Regular enforcement, periodic sweeps
Search Volume
high
Recent Enforcement Activity
WotC increased enforcement significantly after the OGL controversy in 2023.
About Dungeons & Dragons's Trademark
Wizards of the Coast owns D&D, all class names in a commercial context, and distinctive dice/dragon imagery associated with the brand.
Etsy-Specific Notes
Class names (Paladin, Ranger, etc.) are generic but the specific D&D versions with character ability names may be protected. Generic RPG merchandise is generally fine.
Common Violations That Get Listings Removed
These are real examples of what gets Etsy sellers in trouble with Dungeons & Dragons:
- ✗Official-looking D&D merchandise
- ✗Dungeons & Dragons on competing products
- ✗Mind Flayer character design
Safe Alternatives to Use Instead
Use these terms in your listings to avoid Dungeons & Dragons trademark issues:
- ✓tabletop RPG inspired
- ✓fantasy dice design
- ✓dungeon map art